One for each kind of visitor: buyers on their own, buyers who loved it, people who already have an agent, neighbors, and the ones who go quiet. Personalize one, check the details, and copy or download it for your own email.
Personalize and download a free template.
Prepared by the Real Extent team. Updated .
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Subject: Thanks for coming to [Address] Hi [First name], Thanks for stopping by [Address] today. You mentioned [Detail], and two homes nearby have it. Would you like me to send them?
Fill in 3 remaining fields to copy or download.
1. The same evening
Subject: Thanks for coming to [Address]
Hi [First name], Thanks for stopping by [Address] today. You mentioned [Detail], and two homes nearby have it. Would you like me to send them?
Why it works: Remembering one thing they said shows you were listening, and the offer is something they actually want.
2. The same evening
Subject: A second look at [Address]
Hi [First name], It sounded like [Address] might be the one. If you'd like a second look or want to talk about an offer, I can set that up this week. Would [Day] work for a second showing?
Why it works: Serious buyers want to move. Make the next step concrete before another agent does.
3. The next day
Subject: Thanks for visiting [Address]
Hi [First name], Thanks for coming to the open house at [Address]. If your agent would like the disclosures or anything else on the home, they can reach me at [Phone].
Why it works: A short, friendly note respects their agent and makes it easy for them to bring you an offer.
4. The next day
Subject: Thanks for stopping by, neighbor
Hi [First name], Thanks for coming by the open house at [Address]. If you're ever curious what your own home would sell for, I'm happy to put together a free price estimate. Want one?
Why it works: Neighbors who come to open houses are often thinking about selling. A no-pressure offer starts that conversation.
5. 1 or 2 days later
Subject: Selling before you buy
Hi [First name], You mentioned you'd need to sell your current home first. I can show you what homes like yours have sold for lately, so you know your budget for the next one. Would that help?
Why it works: This is two clients in one. Help with the part that's blocking them.
6. The same evening, if they left a mobile number
Text message
Hi [First name], it's [Your name] from the open house at [Address] today. Thanks for coming by! Any questions I can answer?
Why it works: Use this only when text is an agreed channel. Identify yourself and remind them where you met.
7. 3 or 4 days later
Subject: New listings near [Address]
Hi [First name], [Number] homes came on the market near [Address] since the open house. If you're still looking in the area, I can send them over. Want the list?
Why it works: New listings are a real reason to write, not a nudge.
Real Extent makes a QR code for each open house. Visitors sign in on their phone, they’re added to your leads, and a follow-up in your voice is written for each one. It waits for your OK until you tell it to send on its own.
Plans from $19/month, billed when you subscribe. Sending starts on Ask first. Need setup help?
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